(and well)

Photo by Matthew Brodeur on Unsplash

I wrote my book in 6 weeks.

142 pages.

Here is my simple recipe to writing fast:

1/ ✍️ Outline, outline & outline

Build a very, very detailed outline.

You need to know exactly what you’re going to say at every step before doing any writing.

2/ 🚀 Ship

Don’t overthink the copy.

Just write it like you would explain it to someone else.

The copy will shape up naturally.

The first draft is always awful anyway.

I published my 7th draft.

As you write, ideas get clearer.

No matter how detailed your initial outline, you will have to re-write it over and over.

3/ 🌈 No inspiration

You don’t need inspiration.

At least you don’t need it all the time.

Seth Godin says that being a writer is no different from being a plumber, you show up and you write.

There is no need for inspiration, it’s like any other job.

I am not that extreme but that advice really helped me get through the initial setbacks.

4/ ⏳ Wait

Never ship what you just wrote.

Let it sit for a few hours/days.

Only then, start editing. You’ll have a fresh mind to see what’s good and what’s not.

Taking perspective is very important.

Taking a few hours off or having someone else read the work will get you over any overthinking trap.

5/ 🎯 Objective first

[this is probably only valid for non-fiction]

Keep in mind the initial objective.

A book is like any other product. It is created for a specific customer who has a specific problem (when it’s done right).

It is important to always keep that in mind and shape the book (content+format) for that specific customer.

So when you feel like your book is “doing what it says it does” — then maybe it’s good enough.

Does it solve the problem you wanted to tackle?

If yes, then it’s time to start closing the project.

6/ 🏆 Bring it home

It gets harder at the end.

Re-working the same paragraph for the 5th time will get frustrating. 😅

The urge to ship makes you less patient.

This is when you need to double down.

This is when you need to work harder.

If you want to follow my journey you should join my newsletter, plus I send 2x a month a sweet, practical, and short marketing lesson. 🔥

Here is me and my book 😊

The book: Competitive Advantage Champion check it out on Amazon or Gumroad

Co-Founder @ Implement. 👉 join-implement.com | Podcast Host | Book Author